Events
DPA Awards 2009
The DPA Awards are currently open for entries, please visit www.dpa-awards.org.uk to submit your entry online.
This year there are 15 categories:
Publisher Awards Categories
DPA Outstanding Achievement Award
Directory of the Year
Digital Service of the Year
Product Development of the Year
Publishing Executive of the Year
Newcomer of the Year
Advertising Sales Team of the year
Subscription Sales Team of the Year
Marketing Team of the Year
Service Provider Categories
Printer of the Year
Online marketing consultancy
Training provider
Application Service Provider
Web design and support
Distribution House of the Year
The deadline for entries is Monday 6 July.
Video to boost online ad revenues - 2 June 2009
Adding video to advertiser listings offers publishers a new route to drive revenue as online spending slows to a stall. At this one-day DPA Conference delegates will get advice on positioning and marketing video upsell, how to make ads that pull response; plus the technology to use and the impact on click-throughs, user interaction and SEO. The event will provide insight and practical help for publishers, sales, marketing and operational executives.
The Conference opened on 2 June at London's Natural History Museum with a key-note from Stephen Baker, chief revenue officer at US business Everyzing and one of the most influential figures in the monetisation of search from his early days at Yahoo.
This successful conference helped
publishers seeking to kick-start revenues on search, classified and job
sites, or those looking to enhance user interaction on content rich web
services.
Speaker details
Stephen Baker, Everyzing
As EveryZing's chief revenue officer, Stephen is responsible for all customer facing activities, including business development, advertising sales, and client services. A veteran of the online search and publishing industry, Stephen joined EveryZing from leadership roles at Reed Elsevier, FAST, and Yahoo. Most recently, Stephen was CEO of RBI Search, Reed Elsevier's strategic business unit tasked with developing Reed's cross-business global search engine and search marketing platform to support over 1,000 RBI and affiliate sites. At FAST Stephen was VP/General manager responsible for all of FAST's strategic business development initiatives and customer delivery lifecycle.
Paul Goad, NebuAd
After five years in print media at VNU Business Communications, Paul Goad was one of the early adopters of online advertising, joining DoubleClick as one of its founder employees in 1997. Paul moved on to work at 365 Media Group as Commercial Director where he built the media network from a two site portfolio to one of Europes largest Sports networks with 14 sites and over three million unique users. Prior to joining NebuAd, Paul was UK MD at Tacoda and was responsible for setting up their first international office. Paul established Tacoda as a pioneer and market leader in networked behavioural targeting and was instrumental in educating UK advertisers about the benefits of behavioural targeting and the opportunities it presents.
Frank Rocco, Adfare
Frank Rocco, Director of Business Development for Adfare Video Solutions has been producing and selling TV and video ads for over 20 years. Previously, Frank was VP Marketing & Sales for EZ Show, the internet's first self-serve online video adbuilder. Frank managed the marketing programs for both Adfare and EZ Show, and was responsible for introducing Adfare's video production capability to online yellow pages and local search publishers, leading to new client business in North America, Canada, South America and Europe. He has lead workshops on monetizing video ads for online publishrs and spoken about online video production at numerous business conferences with the Kelsey Group, Yellow Pages Association, Search Engine Strategies and the Association of Directory Publishers. His career began as a TV commercial writer for Leo Burnett and McCann-Erickson Advertising in New York and London.
Felix Wetzel, Jobsite
Felix Wetzel, Group Marketing Director at Jobsite, is responsible for the direction of all marketing activity for the group and all the brands in its portfolio. Felix focuses on providing the Jobsite organisation with vision and leadership. He continuously explores the market and looks for new opportunities and ideas to ensure that Jobsite continues to be one of the most successful online recruitment companies in the UK. Felix brings with him extensive experience in marketing and journalism. Prior to joining Jobsite in September 1999, Felix worked with brands such as Phillipp Morris, Beiersdorf, AutoScout 24, HypoVereinsbank, Vh1 and several regional media organisations in Germany.
Andrew Klein, Spotzer
Andy has started four businesses, including the first Internet investment bank (Wit Capital) and the largest distributor of U.S. independent equity research (Soleil Securities). Most recently he was a co-founder of SkyBridge Capital, a hedge fund incubation fund that has a strategic relationship with the private investment company of Michael S. Dell. He is a graduate of Harvard Law School and Brandeis University.
David Ingram - co-founder Brownbook.net
David spent around 10 years in traditional business directory firms before
directing his attention towards user generated and peer-produced business
models which led directly to his involvement in Brownbook.net.
At the start of the commercial Internet in 1995 his company was building
large-scale bespoke e-commerce solutions for UK blue chip clients like Tesco
and VW Gedas. He led the development and launch of a mass market e-commerce
solution for SMEs at the directory company Freepages/Scoot, and went on
to lead product management for an international e-procurement company during
the early 00s. He's consulted on digital asset management products at Sony
and on strategies for monetizing BT's online directory enquiries service
on BT.com.
In 2005 he joined a file sharing user generated content start-up to head
up product strategy and saw that grow from 3 people to a team of over 30
on both sides of the Atlantic, before starting www.brownbook.net, in 2008.
Other speakers confirmed include:
Rob Paterson, Group MD, Friday-Ad
Nick Stringer, Head of Regulatory Affairs, IAB
Steve Filler, Videojug
Josh Smith, Phorm
Peter Lobl, TVBUZ
Lucy Green, Local Stars
New Year's Drinks Reception - January 2009
Tom Hempenstall was presented with a lifetime achievement award at the DPA New Year Drinks Reception on 7 January. The George Henderson award recognises individuals who have made a major contribution to the data and directory publishing industry. The award was presented in front of 120 data publishing professionals at the Reform Club on Pall Mall.
Trevor Fenwick, Chairman of the DPA said of Hempenstall He is an individual who has made a significant and longstanding contribution to the data publishing industry through his leadership, skill and understanding of the editorial and commercial aspects of business to business publishing and his business acumen in leading a successful publishing organisation transforming Metal Bulletin from print and advertising based publishing activities into a media agnostic publisher.
Hempenstall successfully took Metal Bulletin from being a family owned publisher to a FTSE 350 international enterprise which was acquired by Euromoney in 2006. He was DPA Chairman from 1983-1985 and introduced the successful annual DPA conference and the professional secretariat.
Tom Hempenstall commented I
am honoured to receive this prestigious award, made by my peers in the data
publishing sector.
DPA Conference and Awards 2008
The DPA Annual Conference & Awards
2008, took place on 23 October at the De Vere Grand in Brighton.
DPA Awards Winners
Annual General Meeting
The Annual General Meeting 2008 took place on 23 October, at the De Vere Grand Hotel, Brighton, following the DPA Conference.